Gree launches three new products at ES
The largest global air-conditioning manufacturer has made three launches: GR-Tech, G-Top Inverter and G-Diamond, with innovative design and better use of space. “They are products with high energy efficiency and R-32 generation of cooling gas, which does not affect the ozone layer and has low potential for warming, a pure HFC,” said Nicolau Cheng, commercial director. The company is a market leader in the category of air-conditioning ceiling floor air conditioners.
Due to the challenges of the market because of the dollar, Gree decided to open a commercial branch in Sao Paulo. This, will restructure the teams and centralize everything in the state capital with the aim of being closer to the largest market buyer market in Brazil.
In the year of the World Cup, the company took to the fair a reinforcement to accelerate sales. The Brazilian national football team player, Zé Roberto, wore the Gree shirt and talked to visitors. “It is a reason for great joy to link my image to this brand that preserves quality and has concepts and purposes that are in line with mine”, he said.
Source: Eletrolar News #150
