DOSSIER: WATER PURIFIERS
Products that contribute to good health, these purifiers eliminate bacteria, odors, and any chlorine taste. They are indispensable to the health and its efficiency is also tested in numbers. In the last 12 months, 70 million water filters were sold according to the GfK research. With summer approaching, the category prepares for a big performance, like it happens every year. This Dossier shows purifiers available for retailers.
CONSUL
Consul Electronic Water Purifier with Cooling
With three temperature levels, natural, chilled, or cold, the brand’s new bi-volt purifier guarantees greater safety in water intake with its Class A filtration, leaving it free from bacteria and chlorine. It also removes the smallest dirt particles. Available in gray (CPB33AF) and white (CPB33AB) colors. The product has high durability, changing the refill is easy and does not require the help of a technician. Just rotate it and insert a new one.
Suggested price as of October 5, 2021: R$ 689,00.
COLORMAQ
Graphite Colormaq Compressor Water Purifier
Available in 127 V and 220 V, it has a modern design in graphite color. The purifier delivers natural or chilled water through a compressor refrigeration system. Allows you to regulate the water for better quality and greater safety. It can be installed on countertops, walls, or cabinets. It holds 1.4 liters of ice water. The filter can be changed in seconds, easily and conveniently.
Suggested price as of October 14, 2021: R$ 859,90.
ELECTROLUX
Pure 4X Purifier (PE12V)
It has Acqua Pure technology, which reduces chlorine, odors and particles present in water. It is effective in controlling the microbiological level and fills the cup up to 4 times faster. With a compact design, it is available in four colors. Its LED touch panel has lighting to make it easy to choose from the three temperature options, cold, chilled, and natural. The refill must be replaced every 3,000 liters or six months of use. It has a removable tray and non-slip rubber feet.
Suggested price as of October 14, 2021: R$ 769,00.
ESMALTEC
Purágua Acqua7 Purifier
In white and black, it has seven stages of purification. It filters impurities, reduces the chlorine content, and performs microbiological control, preventing the proliferation of algae and bacteria. Its refrigeration system is by compressor, keeping the water cold. It has a directional water outlet for filling jugs and washing food, as well as a removable water tray. The refill is easy to change and purifies an average of 3,000 liters of water or the equivalent of six months of use. Comes with a wall bracket.
Suggested price as of October 5, 2021: R$ 879,00 (white model).
EUROPA
Europa Summer Purifier Line UVLS HF
It has purification technology that retains 99.99% of the chemical and organic substances present in water. It is not necessary to change the refill for up to two years. Eliminates viruses, pathogenic bacteria, and protozoa, as well as impurities, odors, and flavors. Absorbs chlorine and releases calcium and magnesium. In the 127V and 220V versions, it has a reservoir with 2.6 liters of storage and an ecological compressor that does not use CFC gas, which is harmful to the ozone layer.
Suggested price as of October 8, 2021: R$ 2.995,00.
IBBL
IBBL E-due Equilibrium
With a modern design, it is compact and intuitive. The Equilibrium refill provides purified water with particle retention, bacterial growth control, chlorine removal and pH balance. It has a swivel spout to fill jugs and a mixer button that delivers water at natural temperature, cold or mixed. Its Girou Trocau technology allows the user to change the refill quickly. The Replace Refill LED turns on the red light on the panel, indicating the replacement time. Cooling is thermoelectric (by electronic board). In white and silver, it is suitable for homes of up to four people.
Suggested price as of October 5, 2021: starting at R$ 599,00.
LORENZETTI
Acqua Due Purifier
The product with Acqua Due fosset has the 2-1 concept, pours natural and purified water. The purification process has 3 stages, removing the solid impurities and eliminating taste, odors, and excess chlorine coming from public reservoir. It also avoids bacteria growth. The purification capacity is equivalent to 75 gallons of 20 liters or up to 1,000 1.5 liter-bottles. The refill has capacity of 1,500 liters and easy to replace. It has slim design and 2 water exits. Available in white color and with 2 installation options, table, or wall.
Suggested price as of September 28, 2021: R$ 95,00.
Source: Revista Eletrolar News Ed. #145