Dossier – Trimmers and Shavers
Father’s Day is the most important date for the categories of hair clippers and shavers. The products gain strength and generate good business for retailers. Supported by male vanity, ease and economy, the market grows. According to data from research firm GfK, in 2020, revenues were 28% higher than in 2019. In 2021, it grew 10% in sales volume compared to 2020. The featured products are in this Dossier.
AGRATTO – Vizzo Cordless Trimmer
The product is 7-in-1. It has six cutting functions and a charging stand, which can also be used as a holder for the 10 items in the kit. Among the accessories are five cutting tips, a cutting regulator, a double comb, and lubricating oil. The trimmer is bivolt and cordless. It is indicated for beard, hair, nose, ear, and eyebrow hair. It has a 12-month warranty
CADENCE – Simple Cut – CAB181
Launches next June the hair cutting machine Simple Cut, which has five cutting heights and ergonomic design. The device, which can also be used as a hair trimmer, has a lever for fine adjustments. Its blades are made of stainless steel. Comes with combs in sizes 3 mm, 6 mm, 9 mm, and 12 mm. Light and practical, it has a handle for hanging. It comes with a cleaning brush and lubricating oil.
LENOXX – Newgroom PAP743 Hair Trimmer
The device is bi-volt and 3 in 1, for face and body. It works like a micro shaver. It is easy to clean, ergonomic, and has a non-slip texture. Its stainless-steel blades guarantee cutting precision. It has two speeds for intensity control, rechargeable battery, and can be used cordless. It comes with eight accessories: four cutting combs, a cleaning brush, a blade protection cover, maintenance oil, and a nylon case for transportation. Resistant, it does not heat up and comes with a 12-month warranty
MONDIAL – Body Groom Super 11 BG-05
Bivolt hair clipper with 11-in-1 function, stainless-steel blades, lithium rechargeable battery for 90 minutes of cordless use. It has hair, beard, mustache, nose, and ear trimmers, precision trimmer, five trimming combs, adjustable comb, and micro shaver. You can opt for the zero-cut function with the steel trimmer heads for close to the skin. Available in black.
PANASONIC – V-Razor ER-GK80-S572 Male Trimmer
The appliance removes body hair safely and conveniently. It has blades with narrow 2mm tips and gaps, five comb setting levels and an anatomical shape that enables multi-directional use for hard-to-reach areas, such as underarms, intimate and curved areas. Comes with a comb for cutting longer hair. To adjust, simply choose between 10 settings, from 3 mm to 12 mm. Without the comb, the trimmer is 1 mm long
PHILCO – PAP06VD EASYBLADE PLUS BIV Trimmer (56303016)
Bi-volt product, it is compact and ergonomic. It has 14 functions, including support for carrying accessories, beard, mustache and sideburn trimmer head, body hair trimmer head, nose and ear trimmer head, skin close-cut head, and a 10-height comb. It comes with a brush for cleaning and lubricating oil. Its autonomy reaches 120 minutes. It has a lithium battery that charges in two hours. Its blades are made of stainless steel. It is waterproof.
PHILIPS – Philips OneBlade (QP2521)
The brand’s product is indicated to maintain a more stripped beard style. It trims, contours, and shaves any length of hair with protection. The OneBlade moves 200 times per second and lasts up to four months. The device has two combs of 1 and 2 millimeters, can run up to 45 minutes of cordless operation and is 100% waterproof, and can be used both wet and dry.
Source: Revista Eletrolar News #148
