AGRATTO AND VENTISOL LAUNCHED MICROWAVES AND AIR CONDITIONERS
The black microwave has a capacity of 32 liters and the air conditioners from 8 to 16 liters.
Once again, Eletrolar Show generated great expectations, said CEO Natacha Tcholakian. “Our booth was very visited by people interested in launches and other products from our lines. We are confident that this semester will be better.” Natacha is betting on a hotter summer, to also heat up sales of Ventisol‘s ventilation and air conditioning lines and Agratto‘s small appliances.
The highlight launch of the Agratto brand was the 32-liter black microwave, designed for the national market, with functions that appeal to Brazilians, such as brigadeiro, popcorn, defrosting beans, and poultry, among others. The manufacturing will be in the Manaus Free Trade Zone. By Ventisol, the launches in evidence were the 8- and 16-liter air conditioners, also manufactured in Brazil.
For the CEO, the prospects are good, but there are also challenges. “We have the Brazilian tax issue, which is quite complex, and the competition itself, as there are more and more strong companies that perform their actions very well. In this case, however, we know that the Brazilian market is large and there is room for everyone who works well.”
Source: Eletrolar News Magazine 156
eletrolar.com / eletrolarshow.com.br
