GRUPO ELETROLAR EXPANDS ITS BORDERS AND LAUNCHES ELECTRONICS HOME IN MEXICO
By Dan Lan
The fair promotes the consumer electronics sector and fosters trade exchanges between Mexico and its neighboring countries.
Electronics Home Mexico, the first fair in the country fully dedicated to the consumer electronics sector, will take place from June 17 to 19, 2025, at the prestigious Citibanamex Convention Center in Mexico City. In its debut, it will occupy 22,000 m², bringing together more than 700 exhibitors and attracting major buyers from Mexico, Central America, and South America.
With an environment that fosters direct interaction between industry players and retailers, Electronics Home Mexico breaks down commercial barriers, promotes interactivity, and drives negotiations, offering unique opportunities for business generation and strategic partnerships.
Exhibitors from various countries will be able to explore the Mexican and Latin American markets, showcase their products, expand their networks, and strengthen their brands in front of key industry professionals.
The VIP Buyer Program ensures the presence of national and international buyers, sponsored by the organization with airfare and accommodation, encouraging the strengthening of the local industry and promoting exports and imports.
Through the Matchmaking Program, beneficial partnerships will be promoted with pre-scheduled meetings between leading distributors and retailers in the region, guaranteeing direct contact with potential buyers.
The fair will also feature a comprehensive agenda, including business rounds, networking opportunities, innovation forums, and conferences on the latest technologies and market opportunities in Mexico.
The creation of Electronics Home Mexico is based on the solid 17-year experience of organizing Eletrolar Show, Latin America’s largest B2B fair in the segments of home appliances, electronics, mobile phones, IoT, video games, IT, and mobility.
In parallel, Latin American Electronics & Housewares, an itinerant event, will also be held after its launch in Mexico. It will take place in Brazil from June 23 to 26 and in Argentina from June 30 to July 2, further expanding the reach and connectivity of the sector in the region.
Business Triatlon Agenda
Electronics Home Mexico – June 17 to 19, 2025
Eletrolar Show – June 23 to 26, 2025
Electronics Home Argentina – June 30 to July 1, 2025