Mother’s Day Showcase
AIWA
BOOMBOX PLUS AWS-BBS-01B
Designed with a three-way sound system – 1 subwoofer, 2 midrange and 2 tweeters – the speaker has 200 W (RMS) of power. It is water resistant and has full protection against dust. It has three audio amplifiers, one for each channel (bass, medium and treble) and two side passive radiators, which work together with the speakers to improve bass intensity. The lithium battery lasts 30 hours. With TWS (True Wireless Sound) technology, it is possible to synchronize two Boombox AWS-BBS-01, with smartphone pairing via Bluetooth. The box has a carrying handle.
Suggested price on 01/19/2024: BRL 2,199.00.
BRITÂNIA
Launches the BFR051 air fryer, with a modern design and 5.5-liter capacity. It has a rectangular basket, 1,500 W power and Air Flow technology, which reduces food preparation time. It has temperature control from 80°C to 200°C, timer from 0 to 60 minutes, overheating protection, temperature indicator light, basket with lock and automatic shutdown. A difference is that the removable basket has a Gold non-stick coating, which allows it to be used without oil and prevents food from sticking. It’s easy to clean. Its partner is the BFR05, with Redstone coating.
CADENCE
COFFEE MACHINE SINGLE UP
With 600 W of power, the Single Up coffee maker (CAF230) is a practical option that allows you to prepare two coffees at the same time. Its distinguishing feature is the exclusive height adjustment for cups of different sizes. You can choose between a mug, thermal cup, or cup, without having to tilt or worry about spills. It has a compact design, washable filter, removable tray and is available in 127 V and 220 V versions. It has a stable and non-slip base, on/off button, 12-month warranty and weighs 1kg.
Suggested price on 01/22/2024: BRL 149.90.
ELEMENTS
HELENE SPECIAL OFFICE CHAIR (WHITE WITH GRAY)
The ergonomics of this chair allow the user to maintain the correct posture. With a headrest, lumbar adjustment and cervical support, this version offers complete support for the body. In addition to reclining, it has 3D arm adjustment and ergonomic lumbar support. The chair meets NR17 ergonomic standards, ensuring comfort for men and women. It also has the BIFMA quality seal, which guarantees durability and performance.
Suggested price on 01/15/2024: BRL 895.00 (reseller price).
ESMALTEC
PEROLA GLASS STOVE
Its most recent launch is the Pérola stove line. The Pérola Glass model has a tempered glass table, cast iron trivets, automatic ignition, and an oven door with a large display. The oven has an Easy Clean finish. The product is presented in a version with four burners, white and black. The Pérola model has a stainless-steel table.
Suggested price on 01/25/2024: BRL 999.00.
GREE
G-TOP AUTO INVERTER
Launch of the RAC line, the split high wall G-Top Auto Inverter has some of the main innovations implemented in the brand’s new line-up in 2024. It has inverter technology, ecological refrigerant gas (R-32), Wi-Fi as standard, control voice (Google Home & Alexa) and new System AI5 functions. An artificial intelligence package applied to the product includes auto learning (memorizes operation according to usage habits and temperature), auto cleaning (cleans the evaporator in up to four steps), auto fast cooling (achieves faster cooling), auto saving (limits the demand for electrical energy) and auto repairing (the machine makes some basic adjustments automatically).
Suggested price on 01/23/2024: from BRL 2,200.00.
JBL
JBL AUTHENTICS 300 SPEAKER
Launch product of the high performance Authentics line in Brazil. With Google Assistant and Amazon Alexa available simultaneously, the box features Wi-Fi and Bluetooth connection, 2-way speaker with passive radiator design for deep bass and sound, and built-in battery life of up to 8 hours. It is made with 100% recycled fabric, 85% recycled plastic and 50% recycled aluminum. The packaging paper is FSC certified and printed with soy ink. It has a die-cast aluminum handle and a custom leather-like body. It can also be used outdoors and is available in black.
Suggested price on 12/21/2023: BRL 3,299.00.
MONDIAL
AIR FRYER + OVEN AFO-12L-BI MONDIAL
The 12-liter air fryer + oven model combines Air Fryer technology with the ample space and versatility of the oven. Allows you to bake, cook and fry without oil. With a total capacity of 12 liters, it prepares larger portions at once. It has a door with a large display, internal lighting and three exclusive baking trays with Duraflon non-stick coating, which prevents food from sticking, a digital panel with 10 preset functions and a reheat function. It has hot air circulation technology, which surrounds the food. The basket and baking trays are removable and non-stick. It is presented in black and has a 12-month warranty.
Suggested price on 01/19/2024: R$ 1,459.90.
MUELLER
ENERGY WASHER 8KG
Automatically washes, rinses, and spins up to 8 kg of dry clothes. With four water levels, the washer adds more agility and efficiency. Its Express Wash program leaves clothes clean in 30 minutes. It has an agitation washing system, with high performance and less wear on fabrics. It is 56.3 cm wide, 101.7 cm high and 56.3 cm deep, with a lint filter and dispenser for soap, bleach, and fabric softener. It has 11 washing programs and a water reuse cycle.
Suggested price on 01/22/2024: BRL 1,574.10.
OSTER
ELECTRIC FRYER OFRT510
The brand’s model has 4.5 liters of capacity and high performance. Its square basket, with horizontal opening, offers more space and greater efficiency in preparing recipes, in less time. The product provides a larger flat area to accommodate food and ensures uniform frying. The basket, with opening on the sides, measures 24 cm x 24 cm and is removable. The fryer has 1,500 W of power, temperature adjustment from 80ºC to 200ºC and a 60-minute timer. It comes in 127 V/220 V versions and has a one-year warranty.
Suggested price on 01/22/2024: BRL 769.90.
PHILCO
The Philco PSA3300 hair dryer has an AC motor, high performance and is suitable for professionals. With 2,100 W of power, high air flow and temperature, it dries hair faster. It has Ion Tourmaline technology, which maintains the natural moisture of the hair, generating softness and eliminating frizz. It has two speeds and three temperatures. The cold air jet helps to shape and close the hair cuticles. It has a 1.8 m cord that offers more freedom of movement, a storage strap and a removable back grill that helps to clean the product.
POSITIVO
POSITIVE NOTEBOOK VISION i15
Recommended for those looking for more quality in video calls, it has the exclusive Lumina BAR technology, which features two LED lighting bars next to the computer’s webcam and with three intensity levels. The camera has 720p HD resolution and a mechanical protective cover. With a modern look and gray color, it has Intel Core i3 or i5 processors. It has a 15.6″ screen, in HD 1,366×768 or Full HD 1,920×1080 versions, both in LED and with anti-reflective technology, RAM memory of up to 32 GB and 2 storage slots, one for SSD M2 PCIe Gen 3 NVMe and the other for SATA 3 2.5” SSD.
Suggested price on 01/23/2024: from BRL 2,159.10.
SOMECO
AIR FRYER EASYFRYER-ST
The Telefunken brand product, distributed by Someco, is expected to be launched this month. Its advanced steam function, Steam Function™, enhances the health and flavor of food. Steam cooking preserves nutrients, enhances texture and makes cleaning easier. It has a power of 1,500 W (220 V), a capacity of 7 liters, a digital touch screen display and a timer of up to 60 minutes. Allows temperature adjustment from 80ºC to 200°C, providing versatility in preparing dishes. It has an internal lighting system, 10 preset programs and a removable basket. Available in 110 V and 220 V versions.
Suggested price on 01/16/2024: BRL 629.00.
SUGGAR
MASTER GRILL STOVE
With a super modern design, it comes with four or five burners. It has top control buttons, a tempered glass table with a curved design and individual robust cast iron trivets with six support points. It has a triple flame burner, super-automatic lighting on the table and in the oven, and injected burners. The oven has a safety valve, grill, a fixed and a sliding grid, with three adjustment levels, and a handle with a curved design in brushed aluminum. The stove has high feet, which makes cleaning easier, and is available in white, black and silver, in 127 V and 220 V.
TCL
TCL C845 TV
The television brings the best in image and sound resources, highlights the company. With Mini LED technology and 4K resolution, the model is available in 65” and 75” sizes. It has IMAX Enhanced, AiPQ 3.0 processor, HDR10+ technology and Google TV operating system, with thousands of content options in streaming services. To guarantee a true cinema sound experience, the model features an Onkyo sound system, DTS-Virtual-X feature, and Dolby Atmos® audio technology, ensuring total immersion.
Suggested price on 01/30/2024:
65” TCL C845: BRL 7,699.00.
75” TCL C845: BRL 9,899.00.
TRAMONTINA
MAGNOLIA SET
For Mother’s Day, the brand’s big bet is the new Magnólia porcelain collection. The flowers that decorate the pieces bring sophistication and delicacy. In white, with touches of rosé and beige, accompanied by delicate green branches, they harmonize with the fan pattern at the bottom of the pieces. Produced in exclusive Tramontina porcelain, the pieces offer resistance and porosity close to zero, preventing the proliferation of fungi and bacteria. The complete line includes flat, deep and dessert plates, as well as desert cup and sets for tea and coffee.
Suggested price on 01/10/2024: The pieces have different values.
Dessert plate: BRL 24.00.
Teacup set: BRL 46.26.
XZONE
GAMER CHAIR CGR-01-GR
Resistant and durable, the chair supports a maximum weight of 135 kg and has a one-year warranty. It has high-density injected foam and an ergonomic design. Super comfortable, it has pillows for the lumbar and neck and upholstered arm support. Its high-resistance wheels guarantee easy movement in a 360º rotation. The reclining backrest can be adjusted up to 140º. The PU synthetic leather upholstery offers greater durability and a better finish to the product. The seat height is adjustable with gas springs for easy raising and lowering.
Suggested price on 01/19/2024: BRL 799.90.
Source: Eletrolar News Ed. 159 – Especial Presidentes