![FANCY: QUALITY AND EXCLUSIVE PACKAGING](https://www.eletrolar.com/wp-content/uploads/2023/09/image-20.png)
FANCY: QUALITY AND EXCLUSIVE PACKAGING
Investment in innovation is one of the company’s hallmarks.
Among its launches, highlight for the Bluetooth glasses, the 4 in 1 cable, the power bank, and the smart watches. “Fancy differentiates itself in the market because it focuses on quality products with exclusive packaging. The brand’s assertive positioning and investment in innovation, such as the use of Gun technology in loaders, are important differentials to meet customer needs”, said Junior Lago, the company’s marketing director.
According to the executive, the participation in the fair allowed the company to reach a wider public. “The Eletrolar Show provided us with the opportunity to establish relationships with new customers and strengthen existing partnerships. The fair is a reference in our sector. We will continue to look for innovations and differentiated products to meet market demands”, said Junior.
Source: Eletrolar News Magazine 156
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